What is Page Engage?
Page Engage is a content posting service that is included in your TurnKey Suite subscription. With Page Engage, we will auto-post real estate images and articles to your page daily in order to build engagement on your page, start conversations and nurture leads.
Is it possible to have Page Engage post to both my business page as well as my personal page?
Yes, you can set Page Engage to post to both your business page and personal Facebook pages. Set up and manage your posting schedule here: Here
Why are there more images posted than articles?
Our research has shown that image-based posts get the most likes, comments and shares compared to other types of content. Additionally, Facebook’s algorithm favors images far more than articles and text-based posts, meaning they typically show images to more people (and people tend to engage with photos more). We do make sure to post 2-3 articles per week with helpful tips for home buyers and sellers.
What type of content could I post?
The best way to grow your organic audience is to post content that is engaging, unique and/or useful. Incorporating local content helps position you as a go-to market expert. While we post engaging, seasonal content to your Facebook business page daily, we recommend that you supplement your page with hyper-local content, as you see fit. This allows you to develop your personal brand, establish relationships throughout your community, and develop a well-rounded real estate business page. Below are a few ideas for supplemental content to post to your page periodically:
- Local market statistics
- Local (positive) news stories
- Tagging your favorite businesses/vendors on Facebook (ex: restaurants, shops, handyman, mortgage professional, home stager, veterinarian, locksmith, etc.)
- Local weather reports
- Business openings in your farm area (ex: restaurants)
- Interesting neighborhood facts
- Large scale garage sales
- Local school ratings and reports